Jordan 4

The birth of the Jordan 4

The Air Jordan 4 was first released in 1989, a year that was decisive for Michael Jordan's career and the rise of Nike. That year, Jordan won his first NBA title and was named Most Valuable Player of the NBA Finals. The Jordan 4 became a symbol of Jordan's success and legacy in basketball. As the fourth iteration of the Air Jordan line, it embodied individuality, performance and style. Its release marked a turning point for sneaker culture and laid the foundation for an era that continues to this day.

The revolutionary design of the AJ4

The design of the AJ4 was created by Tinker Hatfield, one of the most renowned sneaker designers in the world. Tinker Hatfield brought many innovative elements to the design, including the visible air cushioning unit in the heel and side of the ankle, which provided improved cushioning and stability for the player. The mesh on the sides and plastic pieces on the laces gave the shoe a distinctive look and added to its functionality on the basketball court.

What collabos are on the Air Jordan 4?

The fourth Jordan is a popular sneaker for collaborations! This has become even clearer in recent years. Nevertheless, that doesn't mean that everyone is allowed to design their very own 4. In recent years, high-caliber artists such as Off-White, Travis Scott and Kaws have had the honor. As always, everything is very limited and difficult to buy. Does limited also mean valuable? Let's take a look at Klekt. To buy the AJ4 Off-White or Cactus Jack, you need to have around 900 euros lying around, which can be more depending on the size. There is actually a collabo that is often forgotten. However, this is because it was never freely available and never appeared on the retail market. The three colorways that resulted from the collaboration between Jordan Brand and rapper Eminem were each only an edition for Family & Friends. The cheapest of the three costs over 28K, while you can buy the other two Jordan 4s for over 30K euros.

Jordan 4 Black Cat - the most popular Jordan 4 model

Many strong colorways have been released on the Jordan 4 over the years, but one in particular stands out: the Jordan 4 Black Cat. This sneaker has become a real cult item over time and is probably one of the most counterfeited models of the Jordan 4, so if you happen to come across a cheap pair, you should always be careful and make sure it's actually an original. It is advisable to check the sneaker carefully to avoid becoming a victim of counterfeiting. Save yourself the trouble and always be careful when buying sneakers from private individuals!

Cheap Jordan 4 sneaker models

We are often asked by our community via Instagram whether it is possible to get the Air Jordan 4 sneaker cheaper somewhere. We understand the background to the question, because with a retail price of over 200 euros, the Jordan 4 is really no longer a cheap sneaker. Unfortunately, we have to disappoint you, because the reality is quite different. Most Jordan 4 models increase in value after release and can then only be purchased at resale prices via platforms such as StockX.

Where can you buy drops of the Air Jordan 4?

The first thing to answer is the tried and tested question in the sneaker game: How limited is the release? As you know by now, not all drops are always distributed via all stores. Those colorways with very limited quantities are either only available via the Nike SNKRS app and thus at Nike, or additionally at selected stores such as Overkill, Solebox or Sneakersnstuff. Fortunately, it doesn't always have to be that complicated. If you would like to buy one of these popular sneakers, you may also be able to find them in your nearest Snipes, JD Sports or Foot Locker store.

This silhouette is simply a very stylish and good-looking sneaker that goes with many outfits.

You can find out when the next release is and where you can get them here at Dead Stock and in our free app.