Puma x Foot Locker x Mario Balotelli - Rulebreakers

Foot Locker's exclusive Rule Breaker activation is part of PUMA's current Forever Faster brand campaign, dedicated to athletes with a risk-taking spirit and unique commitment. Rule Breaker showcases the similarities between the soccer player Balotelli and the PUMA Trinomic sneaker, both known for their exceptional interpretation of established conventions.The PUMA Trinomic first appeared on the market in the 90s and, with its hexagonal heel-cushioning technology, enables runners to truly break out, on the track and on the road. Just like the PUMA Trinomic, Italian soccer star Balotelli likes to make eye-catching statements and is admired for his unconventional character. As the curator of the latest sneaker styles, the new PUMA Trinomic sneakers in eye-catching colorways are only available at Foot Locker. The Trinomic system features an air-filled hexagonal honeycomb structure on the heel and forefoot of the sole, providing the wearer with maximum cushioning, comfort and stability. The unusual colorways and unique design of the models allow sneakerheads to express their individuality while enhancing their athletic performance.To complete the look, Foot Locker offers a matching black sweat jacket and pants, a T-shirt in red and a stylish backpack in black.Mario Balotelli's answer to the question of why this PUMA collection bypasses the usual conventions: "I like the fact that the collection stands out through styles and colors. Fashion and lifestyle are often very conventional, but this collection is not. It breaks the rules and that's what I like. "Foot Locker's new exclusive campaign shows Mario Balotelli breaking conventions and everyday rules. Fans can follow the footballer's actions with #rulebreaker or on Foot Locker's social media channels: @footlockereurope (Instagram), @FootLockEU (Twitter) or @footlocker.eu (Facebook).