Gel

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Gel technology was developed in the 80s by Asics and was intended to be the answer to Nike's Air Bubble. The new cushioning was first presented in 1986, the first release was the Freak Alpha and appeared exclusively in Japan. Since then, Gel has been used in many well-known silhouettes from the Asian brand, such as the Gel-Lyte III, the Gel-Lyte V and the Gel-Mai. Many swear by the comfort of these retro runners and various collabs, such as with Patta, Ronnie Fieg or Colette, enjoy great popularity among the heads.

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