General Release / GR

Have you always wanted to know what exactly general release / GR means or what a general release actually is? No problem, in our exclusive dead stock sneaker lexicon we explain almost all the terms in the scene. And if you can't find a term, just drop us a line and we'll help you right away!

While it's difficult to get your hands on a pair of many drops, you'll be spared this headache with a general release. A style that appears as a GR is often available in large quantities and can be purchased from many retailers. Attention: Even if it is unlikely with a general release, it can still be sold out completely and will not necessarily be delivered later. The styles that are always available are called NOS products, which stands for Never Out of Stock and means that the product should actually always be in stock. If you are looking for a general release right now, take a look at Nike.

If you are interested in more information and news from the sneaker and fashion scene, we have a tip for you: take a look at our free Dead Stock Sneakerblog app. The app provides you with fresh news every day - straight to your smartphone! Otherwise, you can also reach us via our social media channels if you have any questions about a release.